As the world emerges from the many setbacks caused by the pandemic, your smart marketing efforts will play a significant role in what sets you apart from the competition. Here are 3 tips to help you offer a great customer journey from beginning to end, without decimating your bottom line.
Brands are not only competing for market share, but they also rely on their local dealers to offer their products online. This raises the question of, how well-versed and committed are the dealers in handling their own digital presence?
Consumers have many options for products when they research online—and, in most purchase decisions, experience plays the biggest role. Learn how to create an unforgettable customer experience that drives revenue and ongoing brand loyalty.
These are unprecedented times and manufacturers and dealers are wondering what the “new normal” will look like. The Great Recession changed our financial habits and COVID-19 could have a broader effect.
In part one of this series, we shared how user experience is a part of customer experience and two strategies for great customer experiences. Here, we'll detail two more strategies that will keep your customers coming back. Let's dive in!
By connecting with your customers, providing valuable information, and embracing innovation, your business can stand out from the competition, attract customers, and gain market share. Here are key ways to connect with customers that count toward your overall brand experience.
Despite an investment of time and resources to generate leads, only half of all leads are actually contacted. Capitalize on the momentum of your marketing tactics by implementing lead management best practices to significantly impact your sales.
As in most business partnerships, it really flourishes when both parties are successful. Here are three ways your PowerChord co-branded dealer site benefits your business and how you can strengthen the valuable partnership you have with your brands.
Don't let stagnant inventory slow you down. Take advantage of this downtime by doing a full health check on your business. Follow this step-by-step plan to nurture strong relationships with your customers and employees to help carry them through these tough times and ensure that you have a healthy business for years to come.
The events of 2020 affected schools, the job market and even supply chains. Whether it was an increase in demand or a supply chain issue, many businesses find themselves with low inventory and wondering if advertising makes sense. It’s a good question to ask because advertising’s main purpose is to drive interest and eventually sell products. However, advertising plays an important role even when supplies are low.