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Exceptional emails are personalized, informative, and engaging: the trick is achieving all three without being too wordy, unprofessional, or sounding like a regurgitated template. The following tips will help you craft the perfect email headed by a standout subject line.

As the world emerges from the many setbacks caused by the pandemic, your smart marketing efforts will play a significant role in what sets you apart from the competition. Here are 3 tips to help you offer a great customer journey from beginning to end, without decimating your bottom line.

As the calendar turns to November, and many set their sights on the Holidays ahead, PowerChord is reflecting on the many things we have to be thankful for.

Today, we recognize and thank the military servicemen and servicewomen who have given so much to our country. Every day hundreds of people risk their lives for our nation and we want them to know that PowerChord is grateful for each of them.

By presenting co-branded banner ads to previous site visitors as they browse other parts of the web, remarketing helps you gain exposure and become more recognizable to your target audience.

The way we live, work, and shop has changed dramatically in 2020. Here are marketing trends to keep an eye on that will help you adapt to the new landscape in 2021.

Unlike text-based ads, display advertising relies on elements such as images, audio, and video to communicate your message—helping you stand out in a cluttered landscape

With billions of users, social advertising is a critical channel to your digital marketing strategy. ot only is it an efficient use of your budget, but it also helps increase overall engagement and conversions from your consumers.

Product roadmaps are a cornerstone of product-driven organizations and help bring focus across the company to priority items. Here's how to create one