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What Is PowerStack

One Platform to Replace Your Entire Marketing Tech Stack

PowerStack is a modular digital experience platform (DXP) designed to help brands, dealers, franchises, and local service providers manage their entire digital marketing ecosystem from one centralized platform.

Instead of forcing businesses to juggle disconnected tools (CRM, SEO tools, call tracking software, social media schedulers, reporting dashboards, etc.), PowerStack integrates everything into one secure environment with single sign-on (SSO).

PowerStack eliminates fragmented marketing tech stacks by delivering a unified platform built specifically for distributed brands and location-based businesses. 

Attract Local Customers

Dominate local search and appear where homeowners and buyers look for services in their area.

Capture & Manage Leads

Never miss a call, form submission, or web inquiry — every lead is captured and routed automatically.

Automate Follow-Ups

Instant automated responses keep leads engaged while your team focuses on closing deals.

Track Performance

Crystal-clear marketing attribution tied directly to revenue — know exactly what's working.

Coordinate Across Locations

Manage campaigns, leads, and reporting across every location from a single dashboard.

Single Sign-On Access

One secure login for every tool — no more juggling passwords across a dozen platforms.
The Market Problem

Why Local Businesses Are Losing the Digital Race

Local service providers and multi-location businesses face persistent problems that cost them revenue every single day.

Fragmented Technology
6–10 Disconnected Tools
  • Call tracking software
  • Social media schedulers
  • CRM systems
  • Review management tools
  • SEO platforms
  • Paid advertising dashboards
  • Multiple logins
  • Data silos
  • No clear ROI
Lost Leads
Without Centralized Management
  • Calls go untracked
  • Web leads are missed
  • Follow-ups are inconsistent
  • Sales opportunities fall through the cracks
Lack of Visibility
Can You Answer These?
  • Which channel generated a lead?
  • Which location performs best?
  • What investments drive revenue?

PowerStack solves this by bringing marketing infrastructure into one integrated system.

See How It Works →
DXP Architecture

What a Digital Experience Platform Means in PowerStack

PowerStack's DXP functions as the central operating system connecting all your marketing modules through a unified login and shared data layer — centralizing every customer-facing digital experience.

A DXP Centralizes All:
  • Website Interactions
  • Lead Generation
  • Customer Communication
  • Marketing Campaigns
  • Analytics & Reporting
See Power Stack in Action →
Core Benefits of DXP Architecture

Single Sign-On (SSO)

Users access every marketing tool through one login — no password juggling, no wasted time.

Shared Data Ecosystem

Leads, calls, campaigns, and analytics feed into the same reporting environment for complete visibility.

Modular Flexibility

Businesses adopt only the tools they need while maintaining full platform cohesion and compatibility.

Scalable Infrastructure

Works for single-location businesses and massive multi-location enterprise dealer networks alike.

PowerStack Modules

Explore the modular capabilities that make PowerStack the most flexible DXP for multi-location businesses.

What a Module Is

A module is an individual capability within the PowerStack platform. Each module solves a specific marketing or operational problem but remains fully integrated with the broader ecosystem.

Examples of modules include:
  • CRM
  • Call Tracking
  • SEO
  • Paid Media
  • Listings Management
  • Social Media Publishing

Why Modular Architecture Matters

Businesses rarely need every marketing capability immediately. Modules allow companies to:

Examples of modules include:
  • Start with essential tools
  • Add capabilities as they grow
  • Maintain a unified marketing infrastructure

Instead of replacing existing tools with an entirely new system, PowerStack allows businesses to build a marketing stack progressively inside one ecosystem.

Core PowerStack Platform Modules

Listings & Review Management

Purpose:

Maintain consistent business information across directories and manage reputation.

Capabilities include:
  • Synchronizing business listings across directories
  • Monitoring reviews from multiple platforms
  • Responding to customer feedback quickly
  • Protecting brand reputation
Benefit:

Ensures customers always find accurate information while building trust through active review engagement.

Pricing:

$100 / month

Call Tracking

Purpose:

Identify which marketing efforts generate inbound phone calls.

Capabilities include:
  • Unique phone numbers assigned to campaigns
  • Call source attribution
  • Call recording and quality analysis
  • Lead tracking
Benefit:

Provides visibility into which ads, campaigns, or channels generate real leads.

Pricing:

$25 / month per line

Customer Relationship Management (CRM)

Purpose:

Centralize lead management and customer communication.

Capabilities include:
  • Lead capture and organization
  • Automated follow-ups
  • Pipeline management
  • Customer interaction tracking
Benefit:

Prevents missed sales opportunities and ensures every lead receives proper follow-up.

Pricing:

Starting at $49 / month depending on package

Migration services may also be available to transfer data from legacy systems.

Embeddable Locator

Purpose:

Help customers easily find the nearest location or service provider.

Capabilities include:
  • Website-embedded location finder
  • Multi-location mapping
  • Dealer or service locator tools
Benefit:

Improves conversion by making it easier for customers to connect with nearby providers.

Pricing:

$250 / month per locator

$200 / month unlimited multi-location

PowerPost (Social Media Publishing)

Purpose:

Simplify social media publishing across multiple accounts.

Capabilities include:
  • Scheduled posting
  • Multi-platform publishing
  • Brand content management
Benefit:

Maintains consistent brand presence without requiring multiple social tools.

Pricing:

$49 / month for up to 5 accounts

Website Builder

Purpose:

Create professional websites or landing pages optimized for lead generation.

Capabilities include:
  • Custom website builds
  • Landing page creation
  • Local SEO optimization
  • Conversion-focused design
Benefit:

Provides a high-performing digital storefront designed to convert local traffic.

Pricing:

Starting at $2,000 depending on goals

Search Engine Optimization (SEO)

Purpose:

Increase visibility in local search results.

Capabilities include:
  • Local SEO strategy
  • Keyword optimization
  • On-site technical improvements
  • Local search ranking improvements
Benefit:

Ensures businesses appear when customers search for services in their area.

Pricing:

Starting at $750 / month minimum depending on campaign goals

Email Marketing

Purpose:

Nurture leads and maintain customer engagement.

Capabilities include:
  • Automated campaigns
  • Promotional messaging
  • Seasonal marketing
  • Customer reminders
Benefit:

Keeps businesses top-of-mind with both new and existing customers.

Pricing:

Pricing varies depending on campaign scope

Paid Media Management

Purpose:

Run targeted advertising campaigns to generate qualified leads.

Platforms may include:
  • Google Ads
  • Meta (Facebook & Instagram)
  • YouTube
  • Other digital advertising channels
Capabilities include:
  • Campaign strategy
  • Creative development
  • Budget optimization
  • Conversion tracking
Benefit:

Drives high-intent traffic from local homeowners actively searching for services.

Pricing:

20% management fee or $2,000 minimum

Real-Time Reporting

Purpose:

Provide complete visibility into marketing performance.

Capabilities include:
  • Campaign analytics
  • Lead tracking
  • Call tracking data
  • ROI dashboards
Benefit:

Businesses can quickly understand which marketing investments generate results.

Pricing:

Included with paid media management

Platform Architecture

Everything Connected. One Central Hub.

PowerStack functions as a central DXP hub with multiple modules connected through single sign-on — ensuring all customer touchpoints and marketing channels feed into a single analytics environment.

PowerStack DXP

Central Operating System

Central Platform Layer
  • Data Aggregation
  • Authentication & SSO
  • Shared Reporting
  • Analytics Engine
Connected Modules
  • Listings & Reviews
  • Organic Social
  • Lead Management
  • CRM
  • Dealer / Location Management
  • Co-branded Marketing Tools
External Integrations
  • Call Tracking
  • Website CMS
  • Locator Tools
  • Digital Marketing Services

All customer touchpoints flow into one analytics environment.

From the first ad impression to closed revenue, every data point is captured, attributed, and visualized in one reporting dashboard.

Explore the Architecture →
Key Value Propositions

The Strategic Advantages of PowerStack

PowerStack delivers measurable impact across every dimension of your marketing infrastructure.

1

Platform for Everything

Unified Marketing Infrastructure

Everything is accessible through one platform. No more switching between tools, logins, or dashboards.
0

Leads Lost

Lead Capture & Conversion

Businesses never lose leads due to disconnected systems. Every call, form, and chat is captured instantly.
#1

Local Presence

Local Market Visibility

Companies appear where homeowners search for services — dominating local search across every location.
100%

Attribution Clarity

Marketing Performance Transparency

Businesses know exactly which marketing efforts drive revenue with attribution data tied to real outcomes.
∞

Locations Supported

Scalable Growth

The modular architecture supports both single-location businesses and enterprise dealer networks.
Ideal Customer Profiles

Built for Distributed Brands & Location-Based Businesses

PowerStack is designed for organizations with distributed customer acquisition models facing shared challenges in local marketing.

Home Service Providers

HVAC, plumbing, electrical, roofing, and more

Dealer Networks

Authorized dealers managing local market presence

Franchise Systems

Franchise brands coordinating across all locations

Multi-Location Brands

Regional and national brands with distributed teams

Contractors & Installers

Specialty contractors serving local homeowners

Regional Service Providers

Service businesses across geographic territories

Shared Challenges PowerStack Solves
  • Local market competition
  • Lead management complexity
  • Multi-location marketing coordination
"PowerStack gave us complete visibility across all 47 locations for the first time."

Regional Director, Multi-Location Home Services Brand