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PowerPartner by PowerChord · Paid Media Management

Paid media that actually drives local revenue

Most businesses either run ads themselves without the time to do it well, or hand them to an agency that treats their account as one more line item. PowerPartner is different. A dedicated team of campaign specialists runs your paid search, social, display, connected TV, and geofencing inside PowerStack, so every click connects to a call, a lead, and closed revenue.

The problem

Running paid ads alone is not enough

Most businesses know their campaigns generate clicks. What they cannot see is whether those clicks turn into calls, whether those calls turn into customers, and whether the campaigns spending the most are producing the most revenue. Here is where paid media breaks down, and how PowerPartner runs it differently.

The gap

Traffic you cannot tie to a dollar

You know the campaigns are generating clicks. What you cannot see is whether those clicks became calls, whether those calls became customers, or whether the campaigns driving the most spend are the ones driving the most revenue.

How PowerPartner runs it

Your campaigns run inside PowerStack, so every click, every call, every lead, and every closed deal is visible in one place and every dollar is accounted for.

The gap

One more account in a stack of hundreds

Handing paid media to an agency that manages hundreds of accounts means yours is one more line item, worked on by whoever is free that day rather than a team that knows your business.

How PowerPartner runs it

PowerPartner is a dedicated team of campaign specialists who know your account, your markets, your competition, and your revenue goals.

The gap

Decisions made on clicks, not closes

When paid media runs disconnected from your call tracking, CRM, and lead attribution, you make optimization decisions on cost per click and impressions instead of on what actually turns into revenue.

How PowerPartner runs it

The team optimizes on the revenue data in PowerStack, and catches a campaign that is not converting before the ad platform ever shows it.

The gap

Complexity that falls between the cracks

Multi-location paid media adds overlapping service areas, co-op funds that go unspent, and manufacturer campaign requirements that most setups cannot coordinate between the brand level and the location level.

How PowerPartner runs it

One team manages the brand level and every location together, coordinates overlapping markets, and activates co-op funds that would otherwise be left on the table.

The gap

By the time the report lands, the spend is gone

Most paid media reporting shows up monthly or quarterly. A campaign can burn through budget for weeks before a report reveals it is not working, and by then the wasted spend is already gone.

How PowerPartner runs it

Reporting and analytics are real time and live inside PowerStack, where the team already works. Performance is visible the moment it changes, so budget gets reallocated right away instead of after the next report cycle.

How PowerPartner runs it

Strategy, execution, and optimization against revenue

A real team, not autopilot. Specialists who know your account build the strategy, run the campaigns, and answer to results measured in revenue.

STEP 01

Strategy for your markets

Every engagement starts with a strategy built around your markets, competition, seasonality, and revenue goals. That sets the channel mix across search, Performance Max, social, display, connected TV, and geofencing.

STEP 02

Campaigns built and managed

The team handles campaign builds, ad creative, audience targeting, bid management, A/B testing, landing page alignment, negative keywords, and budget pacing on an ongoing basis.

STEP 03

Optimized against revenue

When something works, PowerPartner scales it. When something does not, they catch it early, because the revenue data in PowerStack tells them before the ad platform does.

What your spend produces

See every ad dollar through to revenue

Most paid media reporting stops at clicks. Because your campaigns run inside PowerStack with call tracking and CRM, PowerPartner follows every dollar the whole way down, from clicks to calls and leads to closed deals to the revenue and return those ads actually produced.

The PowerPartner difference

Your paid media should know what your revenue knows

Because your campaigns run inside PowerStack, the team optimizing them sees the full story behind every click, not just what the ad platform reports back. That full-funnel view is what a campaign-only approach cannot match.

  • Which keyword and campaign drove each click
  • Which calls each campaign generated, and what was said
  • How quickly each lead was followed up
  • How many leads converted to closed revenue
  • Where in the pipeline each campaign's leads are won or lost
  • True cost per lead and return on ad spend, by location

Co-op advertising

Your co-op funds, fully activated

Manufacturers and franchisors allocate billions in co-op advertising funds every year that go unspent, because dealers and franchisees do not have the infrastructure to use them correctly. PowerPartner handles the activation, documentation, and reporting that co-op programs require, so your locations spend the funds available to them instead of leaving money on the table.

Co-op tracking is built into PowerStack's reporting, so manufacturers and franchisors see exactly how budgets are deployed across the network and what they produced, while dealers get campaigns that meet manufacturer standards without managing the compliance on their own.

Billions
in co-op funds go unspent every year. PowerPartner gets your share deployed, documented, and reported.
Built for every business

Managed with the same rigor at every level

Whether you are a single location competing in a crowded market or a brand running campaigns across hundreds of dealers, PowerPartner runs your paid media with the same rigor and the same connected data underneath it.

Single location businesses

See what actually closes

Know exactly which campaigns are driving calls and closed revenue, not just clicks, so every dollar of spend is spent where it works.

Growing businesses

Scale without losing sight

Add paid media to new locations without losing visibility into how each one is performing against the others.

Enterprise networks

Brand consistent, locally executed

Keep campaigns brand consistent across every location with centralized oversight, local execution, and network-level revenue reporting.

Key paid media terms, defined in our glossary

Frequently asked questions

Paid media management, answered

It is a fully managed service. PowerPartner's team handles strategy, campaign builds, creative, targeting, bid management, optimization, and reporting across paid search, social, and display. You are not buying a tool to run campaigns yourself. You are getting a dedicated team to run them for you, with all performance data reporting back into PowerStack so you see results alongside your other channels in one dashboard.

PowerChord charges a management fee based on a percentage of ad spend, and that is the only fee. There are no hidden markups on media, no platform fees buried in the budget, and no surprise charges. You know exactly what the management fee is and exactly what is going to Google, Meta, or wherever your campaigns run, and every dollar of spend is accounted for in PowerStack's reporting.

PowerPartner manages Google Ads including search, display, and Performance Max, Local Services Ads for eligible categories, Meta across Facebook and Instagram, connected TV on platforms like Hulu, Roku, and Amazon Fire TV, and geofencing for location-based targeting. The right channel mix is determined by your markets, your buyer behavior, and your goals rather than a one-size-fits-all approach.

Every campaign is connected to PowerStack's call tracking and lead attribution. When a buyer clicks an ad and calls your location, that call is attributed to the specific campaign, keyword, and ad that generated it, and the CRM tracks that lead through the pipeline to closed revenue. The result is a clear view of what your spend is producing in dollars, not just clicks and impressions.

Each location gets its own geo-targeted campaigns configured to reach buyers within that location's specific service area. Budget is allocated based on market size, competition, and performance data rather than distributed uniformly regardless of results. PowerPartner manages the full campaign structure from the brand level down to the individual location so every market is covered without locations competing against each other or running off-brand campaigns independently.

Yes. PowerPartner handles co-op fund activation, campaign compliance, and reporting for dealer networks and franchise systems. That includes building campaigns that meet manufacturer or franchisor requirements, documenting spend for reimbursement, and reporting results at both the location level and the network level. If your locations have co-op funds available that are not being fully used, the team can get them deployed quickly.

A traditional agency manages many clients across many industries with limited visibility into how your campaigns connect to the rest of your marketing. PowerChord's paid media runs inside the same platform as your listings, reputation, call tracking, and CRM, so PowerPartner can see how campaigns connect to calls, how calls are handled, whether leads are followed up, and where revenue is won or lost. That full-funnel visibility is what makes it possible to improve results over time rather than optimize in isolation.

Most campaigns are live within one to two weeks of onboarding. The team handles the strategy session, campaign build, creative development, and platform setup, so you are not starting from scratch. For businesses with existing campaigns, the team audits current performance first and builds a transition plan that maintains lead flow while the new structure is put in place.

One platform, one login, every campaign managed

Your paid media should be producing leads, not just impressions. PowerPartner runs your campaigns so you can focus on the customers they bring in.

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